Loyal Regional Basketball Championship Apparel
Last week, Loyal Girls basketball qualified for the state tournament. The community wanted to show some team spirit with custom apparel. The team contacted Premier Printing staff that night and designer Kristen Aumann stayed up that night to design a shirt.
“The support in Loyal for their athletic program is like none other,” said Lindsey Rasmussen, screen printer and manager. “The dedication the coaches have, and the want to succeed by the kids is fun to watch!”
Online Screen Printing for Loyal Greyhounds
The t-shirt process began on the computer, where Aumann developed the t-shirt design.
“I live in Loyal and am a Loyal graduate, so it was especially fun for me to do this project,” she said. “As a coach myself, I really enjoy helping every team create unique apparel!”
Rasmussen came in on the weekend to develop an online site for orders. On Monday afternoon, Premier ordered the blank shirts, which arrived on Tuesday. Rasmussen printed until Wednesday afternoon, then Aumann delivered the shirts.
So in just four days, Premier Printing designed a custom t-shirt, created an online store from which fans could order their shirts, and printed more than 200 shirts in time for the next game!

Online Marketing Services in Loyal
DigiLink hosts websites for companies like Premier Printing, so they can grow their digital reach. We offer user management sites so our customers, like Premier Printing can make updates and take advantage of opportunities. In addition to helping with making available resources for online marketing, we assisted in producing a video to help market the process.
A big key to the success of any online marketing campaign is distribution. DigiLink supports area media outlets like Explore and Onfocus in getting the word out. OnFocus published a story about the girls’ win.
Here at DigiLink, we focus on rural marketing with global reach.